This past September was the Final of the 2020 SUPIMA Design Competition. The competition brings together fashion design students from the top design schools in the nation, to design and create five looks using Supima cotton. It is a way to show what up-and-coming design talent can do with Supima cotton...
For some background, Supima is a superior type of cotton that is American grown, representing only 1% of cotton grown in the world. What makes Supima cotton unique is its extra-long staple fiber giving it strength (twice as strong as regular cotton), softness, and color retention. The Supima Design Competition was created to introduce the next generation of designers to the fashion industry. This year was the 13th Annual Competition, showcasing the best and most creative designs from around the country. The Fashion Institute of Design & Merchiandising/FIDM is on of the top U.S. coolleges to participate in the Supima Design Competition and as Co-Chairs of the FIDM Fashion Design Department, David Paul and I are always very honored to take part...
The finalist from the Fashion Institute of Design & Merchandising/FIDM was a Japan-born Fashion design student Sakura Mizutani, who went through the A.A. in Advanced Fashion Design program as well as the Advanced Fashion Design program at FIDM. David and I, as Co-Chairs of The Fashion Design Program, chose her as our SUPIMA Finalist because of her thinking-out-of-the-box design sensibility and talent.
David and I--along with Supima's Mentors--spent 5+ months in guiding and mentoring Sakura to achieve the most outstanding designs she could for this year's competition. We ZOOM'ed for every week's meetings, long-distance fittings, and much, much more. Many wondered how we would ever do the Supima Design Competition with the COVID-19 restrictions...but we got it done!
Check out Sakura's designs, inspiration, fabric manipulations and final runway designs:
Sakura's Inspiration: The Japanese Seasons "Shiki", including Spring, Summer, Mid-Summer, Fall and Winter
Sketches--Sakura Mizutani sketches of the five Supima cotton designs: (L to R) velveteen, Shirting, Twill, Denim and Jersey
The Toiles--Model in muslin sample designs from FIDM 2020 Supima Design Compeition Finalist Sakura Mizutani
Final Designs before shipping to NY for the 13th Annual Supima Design Compeition:
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